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Customer Journey Affinity Diagram

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Published on 2021-01-13
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Here is an example of an affinity diagram about the customer journey. Affinity diagrams are used to organize a set of data or information based on their relationship to each other. This is normally done during the brainstorming phase of a project. Once ideas are grouped by themes, it will be easier for participants to draw connections between them, identify potential problems and solutions to them.
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