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4P Changes of Marketing Ecology

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Lisa Anderson
Published on 2021-03-03
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Since the industrial Internet was proposed, the enterprise-level service market has been pushed to the forefront, and the enterprise-level marketing service market has also received attention. From traditional marketing and digital marketing perspectives, there are 4 categories of marketing channels, like print-based, TV commercials, PC internet ad, and mobile advertising. This template is about looking at the constitutive changes of marketing ecology from the 4P combination strategy, which can be used for reference.
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