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Four Stages for Customers

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Kiraaaa
Published on 2021-03-09
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The four stages that customers experience: awareness stage, research stage, weighing stage, and decision-making stage. The illustration uses arrows to make the image vivid, and each stage introduces the tasks that need to be done. The color adopts a gradient color system, which reveals the light to dark context of the customer in the first four stages of becoming a customer.
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