Create free football game flyers, posters, social media graphics using tools like EdrawMax or EdrawMax Online. A flyer is a handbill or advertising sheet handed out to people on the street. As shown in the football game example, a flyer is usually a single, unfolded printed sheet that is used to draw attention to an event, service, product, or idea. The purpose of a football flyer is to get your prospective athletes to take a specific, desired call to action. Just as with other sales and marketing efforts, your intention is to help your target recognize that they have a problem in need of a solution and to show them how your football game is better than the other or where the football game will take place.