Apple Company PESTEL Analysis

Apple PESTLE Analysis diagram is created using EdrawMax Online. PEST analysis describes a framework of macro-environmental factors used in the environmental scanning component of strategic management. In marketing, before any kind of strategy or tactical plan can be implemented, it is fundamental to conduct a situational analysis. Moreover, the PESTEL forms part of that and should be repeated at regular stages (6 monthly minimum) to identify changes in the macro-environment. In Apple PESTLE Analysis, Political Factor will be that Apple operates in China, the Political rift between the US and China may affect its operation, and more. The economic Factor would be that manufacturing costs will increase if China increases labor costs, and a decline in middle-class income may decrease Apple's market. Social factors will be needed to taste success in areas like Africa in the US, and black people are also against it as it is expensive. The tech factor will increase smartphones and tablets, which may decrease the demand for Apple products, and Apple devices may seem less secure. Legal factors will be that Apple may start automobile manufacturing, increasing insurance, regulatory costs, and legal proceedings for Apple. The environmental Factor will be the disposal of nonworking electronic devices is the biggest environmental issue Apple has.