This Product process strategy framework depicts defining what you want to accomplish and how you intend to achieve it. It also assists you in understanding the context of the market in which you operate and guiding the big themes of work that will help you achieve your objectives. A goal-first approach is the best way for a product manager to innovate. Before you get into the detailed work of building your roadmap and developing new features, put a product process strategy framework in place. To develop a strong product strategy, you must first thoroughly understand the market context you operate. This entails empathizing with your customers' problems, becoming acquainted with competing solutions, and demonstrating why yours is superior.