This Product Strategy Framework is intended to reduce management overhead, speed development, and deliver successful products. The name refers to the approach's four main pillars: goals, ideas, step-projects, and tasks. When deciding on priorities for your product, numerous factors to consider. However, first and foremost, you must prioritize resolving genuine customer issues. Organizations often fail to adhere to this fundamental tenet of product development—possibly because you value innovation overvalue. We all want to be seen as cutting-edge trailblazers, but that isn't always what the market wants. The Product strategy framework provides an objective method for product teams to determine which initiatives (features, bug fixes, etc.) to prioritize on the roadmap.