PESTEL Analysis analyzes the six key factors responsible for externally influencing Facebook and its success as a company. PESTEL Analysis of Facebook is nothing but looking into the political, economic, social, technological, environmental, and legal factors behind driving the company externally.
Facebook is a huge company that deals with billions of dollars. Naturally, not only people sitting inside the company help the company run, but some external factors can help or distract Facebook when it comes to gaining more name and profit in the industry. Another reason why PESTEL Analysis of Facebook is necessary is that it will help the company management and professionals make decisions regarding the company that can be of use for the company during future crises.