The Bar Chart for the two major banks is shown in this Comparison Business Chart Marketing Diagram. The leverage ratio is total debt to total equity; it measures the bank's risk tolerance. The higher the leverage ratio, the greater the risk that the subprime crisis will occur. Marketers can use various techniques to explain their marketing strategies and describe the effectiveness of their marketing campaigns. These professionals may find it useful to visually represent data by using diagrams to assist others in understanding marketing processes and outcomes. You can make your own by using EdrawMax templates.