This Product Feature Comparison Table is useful for more than just its primary function. When properly designed, they can help with decisionmaking in ways that go beyond simply comparing product specifications. They can also add meaning to an otherwise overly technical product specification sheet by explaining why a particular feature is important to the customer or how one product is superior to others. Observing customers in a few ecommerce projects revealed how seemingly irrelevant a comparison feature appears to many customers. This product feature comparison table can be created using the EdrawMax template.