This Customer Value Proposition Example Customer Profile is critical in highlighting the unique benefits that come with purchasing your product or service in order to make them more appealing. There is no magic formula for increasing conversions. It all comes down to identifying and meeting your customers' needs. And, while providing a good product or service is important, it will get you nowhere if you fail to communicate to your target audience why they should do business with you. To get started with the Customer Value Proposition Example Customer Profile diagram, download this template from EdrawMax online.