This Jobs To Be Done And Importance Template is a business theory, framework, and point of view on why people buy products. Jobs to be done theory, also known as jobs theory, holds that people do not buy products; rather, they hire them to perform tasks such as problem solving or fulfilling a desire. When you think about jobs to be done theory, you focus on a customer's circumstances—what they go through that leads them to make a purchase—rather than their demographic or psychographic profile, such as age, level of education, and value system. To get started, you can use EdrawMax online to create this Jobs To Be Done And Importance Template diagram.
