Designed with EdrawMax, this template depicts a digital marketing sales funnel. An “Advertising agency” drives traffic from social media platforms like Facebook, Instagram, LinkedIn, and Twitter to a “Landing Page.” The traffic is sourced from Enugu. Once on the landing page, visitors are converted into “Leads.” These leads can either make a phone call or receive a retargeting ad via email or Facebook. Leads then move to the “Sales Page,” which ultimately leads to a “Purchase.” This diagram effectively visualizes the customer journey in digital marketing, from initial exposure to final conversion, and is useful for marketers to strategize and optimize their campaigns.