Metrics for Marketing
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Metrics for Marketing

Metrics for Marketing


Design

Exposure

product experience

Material attraction

Based on the number of use, number of people and penetration rate of standby pits, understand the flow scale and user willingness of various pits

Based on the utilization rate and per capita usage times of various types of pits used by users, evaluate users' preferences for different types of pits

Analyze the order volume and turnover brought by various pits and their contribution

Analyze the reasons for the high or low contribution of a certain pit order

Analyze the traffic scale, user preference and order contribution of different materials in a certain type of pit, and analyze the reasons.

Analyze the user’s loyalty to a certain type of pit function based on the retained data used by the pit, and evaluate the mid-term value of the pit

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Metrics for Marketing


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publish time: 2021-03-09
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An e-commerce operator hopes to fully understand the operating conditions of each pit location in order to find the optimization focus. Based on the number of use, number of people and penetration rate of standby pits, understand the flow scale and user willingness of various pits. Analyze the order volume and turnover brought by various pits and their contribution. It is not difficult to find that the contributions of different pit locations vary greatly, and the specifics are for reference.

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