shadow
Templates Community / BCG Growth Strategy Matrix

BCG Growth Strategy Matrix

EdrawMax user profile image
Community Helper
Published on 2022-08-30
Edit online
Generate Diagram with AI
Download
logoanimation
The BCG growth-share matrix is a system that management uses internally to assess the current state of the value of a company's units or product lines. The growth-share matrix assists the company in determining which products or units to keep, sell, or invest in more heavily. The BCG growth-share matrix categorizes products into four groups: "dogs," "cash cows," "stars," and "question marks." Each group quadrant has its own set of distinguishing features. The Boston Consulting Group (BCG) growth-share matrix is a planning tool that employs graphical representations of a company's products and services to assist the company in deciding what to keep, sell, or invest more.
Tag
matrix diagram
Matrix Diagram Collection
strategy matrix
Report
0
51
EdrawMax user profile image
Post
BCG Growth Strategy Matrix
Recommended Templates