This Customer Value Proposition Templates Online is a concise statement that explains the advantages of your product, how it solves customers' problems, how it differs from the competition, and why customers should purchase it. Your value proposition should be the first thing visitors see when they arrive at your website, but it should also be visible at all major entry points. A value proposition is something that real people should understand. It is intended for public consumption. To get started with the Customer Value Proposition Templates Online diagram, download this template from EdrawMax online.